Three builds, three outcomes
The full roster
Eighteen of the hundred-plus, filterable by industry. Most are WordPress, some WooCommerce and Shopify, all built to be found.
Private psychology practice in Trinidad and Tobago: counselling and wellness.
K–12, university and MCAT tutoring across BC institutions.
Kamloops Indian restaurant: menus, story and reservations.
Drink knowledge platform covering cocktails, spirits and zero-proof.
Product for long-distance couples: planning and shared experiences.
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Community church site: events, giving and service information.
Accounting practice site built to bring in qualified local enquiries.
Projects from my full-time & contract roles
Websites and platforms I designed, built or grew as part of a role - credited to the team, driven by the same hands.
Global awareness, research and support hub for Visual Snow Syndrome.
Canadian wellness brand selling NMN supplements for healthy aging.
Event platform for Neuro-Vision Associates of North Texas, from registration to delivery.
Wholesale bulb and perennial supplier for garden centres and growers.
eCommerce retailer for mushroom grow kits and cultivation supplies.
Advocacy and speaking presence for the founder of the Visual Snow Initiative.
Where the ten years happened
Studio founder, in-house developer, remote director: the roles behind the portfolio, and the sites each one shipped.
Lead Web & Marketing Director
Leading a team of designers, developers and marketers: client strategy, SEO/AEO, PPC, branding, budgets and delivery for studio clients.
Shopify Developer
Designing and running the Zeroo Health Shopify storefront: Liquid sections, product and landing pages, speed, SEO and app integrations for the wellness brand.
Web & SEO Coordinator
Managing the web presence and search visibility of a leading wholesale bulb and perennial supplier - site updates, SEO and seasonal campaigns.
Low-Code Developer & SEO Specialist
Building and maintaining the TidyBid web app in Bubble.io - custom workflows, responsive UI, on-page SEO, landing pages and conversion analysis.
Website Developer
Responsive WordPress sites for construction, real estate and trades clients - custom themes, Figma UI/UX, LMS platforms and SEO consulting.
Digital Marketing Coordinator
Kept Canada’s leading mushroom-growing store fast, secure and visible: SEO, content, Google Analytics and seasonal campaign support.
Director of Information Technology
Leading IT strategy and operations - website, infrastructure, security and analytics - while growing organic reach past 70K monthly visitors through SEO and SMO.
Website Designer & SEO/SMO Specialist
Led remote development of seven healthcare websites and a PerfexCRM rollout for 100+ employees, managing UI/UX, front-end and back-end developers.
WordPress Developer & Hosting Support
Delivered 50+ custom, SEO-friendly WordPress sites with WP-CLI-automated content management, while supporting WHM, cPanel and Plesk hosting environments - server configuration, performance, backups and client support.
System Network Administrator
Designed and maintained secure LAN, WAN and VPN systems; implemented firewalls and intrusion detection; provided technical support and team training.